Social Media Spotlight: Broward Design Center

Broward Design Center South Florida

On this week’s Social Media Spotlight, we are pleased to present you with Broward Design Center, a furniture company that specializes in unique furniture from Indonesia, India, Thailand and China. With the largest selection of outdoor furniture in South Florida, Broward Design Center aims to constantly come up with new and innovative ways to improve your lifestyle while staying on the cutting edge in the design market. We had the great pleasure of speaking with Skye Molineux, owner of BDC, about their social media campaign. Here is what he had to say:

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Social Media Spotlight: Bracelets by Stephi

Bracelets by StephiThis week on our Social Media Spotlight, we are proud to present to you a startup company that has embraced the social media movement. Bracelets by Stephi is a company that offers one-of-a-kind, handmade jewelry. Created from inspiration and memories, Bracelets by Stephi is quickly becoming a must have addition to any outfit during any season! We had the pleasure of speaking with the owner of Bracelets by Stephi, Stephanie Sands, about her company and social media campaign, and here is what she had to say:

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Social Media Spotlight: The C3 Agency

The C3 AgencyThis week on our Social Media Spotlight, we are pleased to welcome a marketing company that takes “direct marketing“ to an entirely different level. The C3 Agency specializes in hyper targeted marketing, connecting brands to over 200 million opt-in consumers via direct mail, email and mobile devices. Using metrics such as geography, demographics and other information as specific as hobbies and interests, makes this marketing strategy very effective. We had the pleasure of speaking with Peter Morgan, Director of Business Development & Sales at The C3 Agency about their social media campaign, and here is what he had to say:
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Social Media Spotlight: Shoreline Painting Contractors

Shoreline Painting ContractorsFor today’s Social Media Spotlight, we are proud to introduce a company that prides itself on its work. Shoreline Painting Contractors is a full-service, year-round residential and commercial painting business comprised of professionals known for their attention to detail. Whether you have a small job or large job, Shoreline Painting can get it done. Shoreline Painting services lower Fairfield County, Westchester County and New York City. We had the pleasure of speaking with the Director of Sales at Shoreline Painting, Chris Polidoro, about their social media campaign. Here is what Chris had to say:

What social media platforms do you currently use?

C: We currently use Facebook, Twitter, and YouTube. We also have live pages on Manta, Yelp, etc.

What value, if any, does social media provide to your business?

C: We at Shoreline have received great value from all of our social media sites; we are able to mainstream live photos and videos of work in progress and finished work! It keeps our customers and potential customers updated on what is going on with our daily operations.

Which social media platform works best for your business?

C: Facebook seems to work best for our business, with YouTube coming in as a close second. We are using Twitter more now, as it seems to be picking up more for business-to-business and commercial jobs. 

How has social media impacted your business in terms of ROI and sales?

C: Social media has definitely impacted sales and the overall customer experience.  We offer specials on all social media networks, which seem to get the most drawbacks and produce estimates, which in turn has boosted our gross sales.

Do you have any advice for companies who are on the fence about social media?

C: We feel that in this day and age, there is no reason to be on the fence! If you want to grow your business with minimal cost, social media is the most effective way to produce results powerfully.  The main idea is to keep whatever social media you are using updated on a daily/weekly basis.

Is there any social media strategy that you would like to improve or do differently?

C: Yes! We have implemented daily updates into our office manager’s position and job description.  We do not want to lose a day where we are not posting and producing powerful results on all of our social media sites!

It is great to see how the contracting industry is getting involved in social media. Businesses like Shoreline Painting can create great exposure, not only by connecting with current and potential clients, but also by showcasing their work to anyone who visits their sites. It was a pleasure speaking with Chris about their social media campaign, and we look forward to seeing their business grow via social media networks. To find out more about Shoreline Painting and where they service, visit their website here.

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Social Media Spotlight: Charlie Scott Design

Charlie Scott DesignThis week on the Social Media Spotlight, we are pleased to introduce a company that prides itself on perfection, not only for their clients, but for their own business. Charlie Scott Design is a company that utilizes cutting edge technologies to provide their clientele with creative branding. We had the pleasure of speaking with the CEO of Charlie Scott Design, Charlie Scott himself, about their social media strategies. Here is what he had to say:

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Social Media Spotlight: 2nd Marine Aircraft Wing and Marine Corps Air Station Cherry Point

2nd Marine Aircraft Wing and Marine Corps Air Station Cherry PointFor this week’s Social Media Spotlight we are throwing in a curveball. We are steering away from the normal businesses we have had in the past to bring you an organization that is helping to protect the land and freedom we hold dearly. We are proud to welcome the 2nd Marine Aircraft Wing and Marine Corps Air Station Cherry Point as our feature for this week’s installment. Many people still may not know that the military has gotten on board the social media bandwagon, and rightfully so! We had the pleasure to speak with Staff Sgt. Roman Yurek, social media chief for the 2nd MAW/MCAS Cherry Point. We asked him about their social media initiatives and here is what he had to say:

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Social Media Spotlight: Sam Bridge Nursery and Greenhouses

Sam Bridge Nursery and GreenhousesFor this week’s Social Media Spotlight, we are happy to present Sam Bridge Nursery and Greenhouses. Sam Bridge Nursery is a full service, year-round, garden center that provides customers with a large selection of top quality plants for the home and garden. Not only do they supply plants, they also offer landscape design, installation, and Sam Bridge Premier Garden Care. Sam Bridge Nursery is well known within their industry and has been providing top quality products for over 80 years. We had the pleasure to speak with the manager of sales and marketing for Sam Bridge Nursery, Maggie Bridge, about their social media campaign, and here is what she had to say:  Continue reading...

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Social Media Spotlight: GUESS Watches

These days, who has the time to keep track of time? This is precisely why we are proud to introduce a company who is restyling the timepiece industry, one wrist at a time. GUESS Watches is a timekeeping accessory company with a focus on lifestyle driven fashion. Their watches are sold in over 100 countries globally to fit the fashion and style of everyone’s need. If you haven’t browsed through their wide selection of watches, you must visit GUESS Watches online today. We had the pleasure of speaking with Tarra Del Chiaro, New Media Specialist for GUESS Watches, about their social media campaign. Here is what she had to say:

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Social Media Spotlight: Good Breeze Kiteboarding

Good Breeze Kiteboarding LessonsOn this week’s Social Media Spotlight, things get a little wet with an extreme sport: kiteboarding. An explanation to what kiteboarding is, well, it’s a form of sailing that takes bits and pieces from multiple sports and combines them. Kiteboarding can be done on water, land or snow! The hardest part of kiteboarding, I can presume, is managing to stay balanced while keeping the kite in the air to pull you forward. Interested in kiteboarding but not sure where to start? A good place would be Good Breeze Kiteboarding in Cocoa Beach, FL. The best way to learn is to take lessons, and when teamed up with world renowned Ron Jon Surf School, you can’t go wrong. We had the pleasure to speak with Billy Bosch, owner, operator and instructor at Good Breeze Kiteboarding. Here is what he had to say about their social media…

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Social Media Spotlight: Parker Detchon

ParkersArt Digital ProductionIn the past, our Social Media Spotlight series has shown how companies use social media to market to their consumers in a more efficient way, but what happens when a freelancer needs to pay the bills? This week we are proud to introduce Parker Detchon, a freelance digital filmmaker based in Venice, California. Parker, who for the last 4 years has worked with various clients from VH1, MTV, National Lampoon, Break Media and The Ski Channel to individual clients, like aspiring actors and directors. Parker is, well let’s face it, he is a one man band. His skill set allows him to not only write a script and edit the final product, but also direct the actors and shoot the video. He is what Hollywood would call a “preditor,” a producer, director, and editor. Parker also understands that his work includes not only figuring out the clients’ wants, but what they need. Here’s what Parker had to say:

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