Mobile Marketing: The Next Phase of Social Media Marketing
Can you remember a time when your phone only made phone calls? You carried around a Motorola flip phone with a bulky battery and could only change the color of the battery cover? Around this time, America Online ruled the Internet, and online marketing was in its infancy. Fast forward to now. Can you think of a website that doesn’t have a single advertisement? The paradigm shift of how marketers reach the consumer has changed how we interact with businesses themselves.
The spawn of social sites like MySpace and Facebook have allowed millions of people to connect via a single website. Social media marketing has changed how marketers promote products and services to the end consumer.